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SEO Landing Page Copy
For InboxGenius

PROJECT

The objective of this initiative was to craft copy for a landing page for a B2B SaaS Email Agency. InboxGenius offers user-friendly email building and automation software tailored for businesses and individuals.

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Maintaining a friendly brand tone is essential throughout the copy.

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"See results with one click."

TASK

The task including creating punchy headers aimed at capturing attention and infusing an element of fun. The design and copy  had to be concise yet effectively communicate the software's features and primary selling points.

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CHALLENGE 

Writing copy for a landing page presents the challenge of condensing essential information into a limited space while maintaining clarity and engagement. Overcoming these challenges involves thorough understanding of the target audience, focusing on key benefits, and using concise, impactful language. Clear headlines and persuasive calls-to-action are crucial for directing user attention.

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"Connect with your people."

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"Automate... Connect... Generate... "

RESULTS

The landing page necessitated compelling CTAs and simplified language to facilitate quick skimming for consumers. Short sentences were paramount, while integrating affirming verbs aligned with the brand's mission ensured effective promotion of selling points.

Note: This is a personal project.

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